Privacy policy

1. Privacy Policy

General Notes

The following notes provide a simple overview of what happens to your personal data when you visit our website. Personal data is any data with which you can be personally identified. Detailed information on the subject of data protection can be found in our privacy policy listed below this text.

Data Collection on Our Website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. You can find their contact details in the section “Notice about the responsible party” in this privacy policy.

How do we collect your data?

Your data is collected firstly by you providing it to us. This could, for example, be data you enter in a contact form.

Other data is automatically collected or with your consent by our IT systems when you visit the website. This is primarily technical data (e.g., internet browser, operating system, or time of the page view). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Part of the data is collected to ensure the proper functioning of the website. Other data can be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right at any time to obtain information free of charge about the origin, recipient, and purpose of your stored personal data. You also have a right to request the correction or deletion of this data. If you have given consent to data processing, you may revoke this consent at any time for the future. In addition, you have the right to request the restriction of the processing of your personal data under certain circumstances. You also have the right to lodge a complaint with the competent supervisory authority.

For this and other questions on the subject of data protection, you can contact us at any time.

2. Hosting

We host the content of our website with the following provider:

Shopify

The provider is Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (hereinafter “Shopify”).

Shopify is a tool for creating and hosting websites. When you visit our website, Shopify collects your IP address and information about the device you are using and your browser. Shopify also analyzes visitor numbers, visitor sources, and customer behavior and creates user statistics. If you make a purchase on our website, Shopify also collects your name, email address, delivery and billing addresses, payment data, and other data related to the purchase (e.g., telephone number, amount of sales, etc.). Shopify stores cookies in your browser for analytics.

For details, see Shopify's privacy policy: https://www.shopify.de/legal/datenschutz.

Shopify is used on the basis of Article 6(1)(f) GDPR. We have a legitimate interest in the most reliable presentation of our website. If a corresponding consent was requested, the processing is carried out exclusively on the basis of Article 6(1)(a) GDPR and § 25(1) TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g., device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

3. General Notes and Mandatory Information

Data Protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.

We would like to point out that data transmission over the Internet (e.g., communication by email) can have security gaps. A complete protection of data against access by third parties is not possible.

Notice about the responsible party

The responsible party for data processing on this website is:

más.independent UG (haftungsbeschränkt)
Schlegelstr. 23
10115 Berlin

Phone: +49 (0) 176 - 72 60 54 99
Email: contact@masindependent.com

The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Storage duration

Unless a more specific storage period has been mentioned within this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a justified request for deletion or revoke your consent to data processing, your data will be deleted, unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, the deletion will take place after these reasons cease to apply.

General notes on the legal basis for data processing on this website

If you have given your consent to the processing of your data, we process your personal data on the basis of Article 6(1)(a) GDPR or Article 9(2)(a) GDPR, if special categories of data are processed according to Article 9(1) GDPR. In the event of explicit consent to the transfer of personal data to third countries, data processing is also based on Article 49(1)(a) GDPR. If you have consented to the storage of cookies or to access information in your end device (e.g., via device fingerprinting), the data processing is also based on § 25(1) TTDSG. The consent can be revoked at any time. If your data is necessary for the performance of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Article 6(1)(b) GDPR. Furthermore, if your data is required to fulfill a legal obligation, we process it on the basis of Article 6(1)(c) GDPR. Data processing may also be carried out on the basis of our legitimate interest according to Article 6(1)(f) GDPR. The respective legal basis in each individual case is informed in the following paragraphs of this privacy policy.

Recipients of personal data

In the course of our business activities, we cooperate with various external parties. In some cases, this also requires the transmission of personal data to these external parties. We only pass on personal data to external parties if this is necessary within the framework of contract fulfillment, if we are legally obliged to do so (e.g., transfer of data to tax authorities), if we have a legitimate interest according to Article 6(1)(f) GDPR in the transfer or if another legal basis permits data transfer. When using processors, we only pass on personal data of our customers on the basis of a valid contract for order processing. In the case of joint processing, a contract for joint processing is concluded.

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke consent you have already given at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right to object to data collection in special cases and to direct advertising (Art. 21 GDPR)

IF DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH A PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA, UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING IS FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION ACCORDING TO ART. 21(1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING, INSOFAR AS IT IS ASSOCIATED WITH SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR DIRECT ADVERTISING PURPOSES (OBJECTION ACCORDING TO ART. 21(2) GDPR).

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Right to Complain to the Competent Supervisory Authority

In case of violations of the GDPR, affected persons have the right to lodge a complaint with a supervisory authority, especially in the member state of their habitual residence, place of work, or place of the alleged violation. This right to complain exists without prejudice to other administrative or judicial remedies.

Right to Data Portability

You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to yourself or to a third party in a common, machine-readable format. If you require the direct transfer of data to another responsible party, this will only be done to the extent that it is technically feasible.

Access, Correction, and Deletion

Within the framework of the applicable legal provisions, you have the right at any time to obtain free information about your stored personal data, their origin and recipient, and the purpose of data processing, and, if necessary, a right to correct or delete this data. For this as well as for further questions on the subject of personal data, you can contact us at any time.

Right to Restrict Processing

You have the right to request the restriction of processing of your personal data. For this purpose, you can contact us at any time. The right to restrict processing exists in the following cases:

If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. For the duration of the examination, you have the right to request the restriction of the processing of your personal data.
If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.
If we no longer need your personal data, but you need them to exercise, defend, or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
If you have filed an objection according to Art. 21 Abs. 1 GDPR, a balance must be struck between your interests and ours. As long as it has not been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, these data – apart from their storage – may only be processed with your consent or for the establishment, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a member state.

SSL or TLS Encryption

For security reasons and for the protection of the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Objection to Promotional Emails

We hereby object to the use of contact data published within the scope of the imprint obligation for sending unsolicited advertising and information materials. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam emails.

4. Data Collection on This Website

Cookies

Our websites use so-called "cookies." Cookies are small data packets and do not cause any damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or an automatic deletion is carried out by your web browser.

Cookies can be from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services of third-party companies within websites (e.g., cookies for processing payment services).

Cookies have various functions. Numerous cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or the display of videos). Other cookies can be used to analyze user behavior or for advertising purposes.

Cookies that are necessary to carry out the electronic communication process, to provide certain functions you desire (e.g., for the shopping cart function) or to optimize the website (e.g., cookies to measure the web audience) are stored based on Article 6 (1) lit. f GDPR, unless another legal basis is indicated. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent for the storage of cookies and comparable recognition technologies has been requested, processing is carried out exclusively on this consent (Article 6 (1) lit. a GDPR and § 25 (1) TTDSG); consent can be revoked at any time.

You can set your browser to inform you about the setting of cookies and allow cookies only on a case-by-case basis, exclude the acceptance of cookies for specific cases or in general, and activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

Which cookies and services are used on this website can be found in this privacy policy. The cookie settings for your browser can be found at the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

5. Data Processing for Shipping Purposes

For the fulfillment of the contract according to Article 6 (1) S. 1 lit. b GDPR, we pass on your data to the shipping service provider commissioned with the delivery, as far as this is necessary for the delivery of ordered goods.

6. Data Processing for Payment Handling

For payment processing in our online shop, we work together with these partners: technical service providers, credit institutions, payment service providers.

6.1 Data Processing for Transaction Handling

Depending on the selected payment method, we pass on the data necessary for processing the payment transaction to our technical service providers who act as order processors for us, or to the commissioned credit institutions or to the selected payment service provider, as far as this is necessary for payment processing. This serves the fulfillment of the contract according to Article 6 (1) S. 1 lit. b GDPR. In some cases, the payment service providers themselves collect the data required for processing the payment, e.g., on their own website or through a technical integration in the ordering process. The privacy policy of the respective payment service provider applies in this respect.
For questions about our partners for payment processing and the basis of our cooperation with them, please refer to the contact options described in this privacy policy.

6.2 Data Processing for Fraud Prevention and Optimization of Our Payment Processes

We may provide our service providers with additional data, which they use together with the data necessary for processing the payment as our order processors for the purpose of fraud prevention and optimization of our payment processes (e.g., invoicing, handling of contested payments, support for accounting). This serves according to Article 6 (1) S. 1 lit. f GDPR to protect our legitimate interests, which predominate in the context of a balance of interests, in our protection against fraud or in efficient payment management.

7. Newsletter

Newsletter Data

If you wish to subscribe to the newsletter offered on our website, we need your email address as well as information that allows us to verify that you are the owner of the provided email address and agree to receive the newsletter. Other data are collected only on a voluntary basis. We use these data exclusively for sending the requested information and do not transmit it to third parties.

The processing of the data entered into the newsletter registration form is based solely on your consent (Article 6 (1) lit. a GDPR). You can revoke your consent to the storage of the data, the email address, and their use for sending the newsletter at any time, for example, via the "unsubscribe" link in the newsletter. The legality of the already completed data processing operations remains unaffected by the revocation.

The data deposited with us for the purpose of obtaining the newsletter will be stored by us until you unsubscribe from the newsletter and deleted after the cancellation of the newsletter distribution list. We reserve the right to delete or block email addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest according to Article 6 (1) lit. f GDPR.

Data stored for other purposes with us remain unaffected by this.

After your removal from the newsletter distribution list, your email address may be stored by us or the newsletter service provider in a blacklist, if necessary, to prevent future mailings. The data from the blacklist is used only for this purpose and not merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Article 6 (1) lit. f GDPR). The storage in the blacklist is indefinite. You may object to the storage if your interests outweigh our legitimate interest.

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8. Plugins and Tools

YouTube with Enhanced Privacy

This website incorporates videos from the YouTube website. The operator of these pages is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in enhanced privacy mode. According to YouTube, this mode ensures that YouTube does not store any information about visitors to this website before they watch a video. However, the enhanced privacy mode does not necessarily preclude the transfer of data to YouTube partners. Thus, YouTube – regardless of whether you watch a video – connects to the Google marketing network.

As soon as you start a YouTube video on this website, a connection to YouTube's servers is established. This tells the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, after starting a video, YouTube may store various cookies on your device or use comparable recognition technologies (e.g., device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used, among other things, to compile video statistics, improve user-friendliness, and prevent fraud attempts.

Potentially, additional data processing operations may be triggered after starting a YouTube video, over which we have no control.

The use of YouTube is in the interest of an attractive presentation of our online offerings. This constitutes a legitimate interest within the meaning of Article 6 (1) lit. f GDPR. If corresponding consent has been requested, processing is carried out exclusively on the basis of Article 6 (1) lit. a GDPR and § 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

Further information on data protection at YouTube can be found in their privacy policy at: https://policies.google.com/privacy?hl=de.

The company has a certification under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the USA to ensure compliance with European data protection standards in data processing in the USA. Every company certified under the DPF is committed to adhering to these data protection standards. Further information can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/s/participant-search/participant-detail?contact=true&id=a2zt000000001L5AAI&status=Active

Google Fonts

This site uses so-called Google Fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required fonts into your browser cache to display texts and fonts correctly.

For this purpose, the browser you are using must connect to Google's servers. As a result, Google becomes aware that our website has been accessed via your IP address. The use of Google Fonts is based on Article 6 (1) lit. f GDPR. The website operator has a legitimate interest in the uniform presentation of the typeface on its website. If corresponding consent has been requested, processing takes place exclusively on the basis of Article 6 (1) lit. a GDPR and § 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g., device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

If your browser does not support Google Fonts, a standard font from your computer will be used.

Further information about Google Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://policies.google.com/privacy?hl=de.

Spotify

This website includes features of the music service Spotify. The provider is Spotify AB, Birger Jarlsgatan 61, 113 56 Stockholm, Sweden. The Spotify plugins can be recognized by the green logo on this website. An overview of the Spotify plugins can be found at: https://developer.spotify.com.

When visiting this website, a direct connection between your browser and the Spotify server can be established via the plugin. Spotify thus receives the information that you have visited this website with your IP address. If you click the Spotify button while logged into your Spotify account, you can link the contents of this website to your Spotify profile. This allows Spotify to associate the visit to this website with your user account.

Please note that when using Spotify, cookies from Google Analytics may be used, so your usage data may also be passed on to Google when using Spotify. Google Analytics is a tool of the Google group for analyzing user behavior, based in the USA. Spotify alone is responsible for this integration. We as the website operator have no influence on this processing.

The storage and analysis of the data are based on Article 6 (1) lit. f GDPR. The website operator has a legitimate interest in the appealing acoustic design of its website. If corresponding consent has been requested, processing is carried out exclusively on the basis of Article 6 (1) lit. a GDPR and § 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.

More information can be found in Spotify's privacy policy: https://www.spotify.com/de/legal/privacy-policy/.

If you do not wish Spotify to associate your visit to our website with your Spotify user account, please log out of your Spotify user account.

Source: https://www.e-recht24.de

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